Maya Weber is a Trauma & Somatic Release Therapist based in Miami, Florida.
We worked with Maya to revamp her brand and create key collateral materials to promote her services online.
In our VIP Design Day with Maya, we outlined the plan: the creation of a typographic logo, a basic brand sheet with the brand’s main information, a business card design and templates for social media graphics.
For the logo, we looked for a typography that was elegant and conveyed movement through organic curves and strokes. The main font was paired with a clean secondary font, combined with a serif for keywords to convey lightness, creativity and proximity.
Mustard and green were chosen as main color choices, as they inspire nature and give a sense of welcome. We selected brown and pink as secondary colors, following the same idea of coziness, to add more possibilities in the design of Maya’s brand materials.