Brand Identity + Packaging Design
Strategy-led identity and packaging for companies ready to become unmistakable—from positioning and visual language through a complete, production-ready packaging system.
Strategy · Identity · Packaging · Digital
The Copper Portico is a brand and packaging design studio.
We bring brand strategy, identity, packaging, and digital experiences into one thoughtful, resonant system—helping growing companies become more themselves.
Trusted by
Tano Skincare·Concept II·Tatiana Irizar·Miami Growth Machine·Melanated Beauty Spa·Wisdom of the Body·Vizcaya Museum & Gardens·Georgia Symphony Orchestra·The Win Woman·Common Threads·Maison Nesrine·Montgomery Parks·Case Systems·SALTO·Mashmetrics·Intervene K-12·Novis Living·Tano Skincare·Concept II·Tatiana Irizar·Miami Growth Machine·Melanated Beauty Spa·Wisdom of the Body·Vizcaya Museum & Gardens·Georgia Symphony Orchestra·The Win Woman·Common Threads·Maison Nesrine·Montgomery Parks·Case Systems·SALTO·Mashmetrics·Intervene K-12·Novis Living·
About the studio
One creative partner. From direction through execution.
We work as an extension of your team—bringing strategy, creative direction, and meticulous execution under one roof. The result is a brand that feels intentional at every touchpoint.
Selected work
From Scattered Touchpoints To A Brand That Moves As One.
A clear strategy became a flexible identity, expressive packaging, and a digital world designed to grow together—not apart.
A different kind of partnership
Why Clients
Choose Us
- 01One connected team
- 02A brand system, not isolated deliverables
- 03Direct access throughout
- 04Deep beauty & wellness experience
- 05Execution that respects momentum
Ways to work together
Services And Partnerships
Different stages call for different kinds of support. We meet your brand where it is and build what it needs next.
Complete Brand + Digital Experience
An integrated foundation for every place your brand lives. Identity, packaging, and digital experiences are conceived together for a coherent, flexible launch.
Ongoing Creative Direction
A creative partner beyond launch. We guide campaigns, new products, collaborations, and evolving touchpoints while protecting the clarity of the larger brand system.
Strategic advisory
Need Clarity Before Design Begins?
If you need focused guidance on positioning, priorities, and the right creative path forward before design execution, book a call with Lilian Santini.
I am typically someone who is very stingy with recommendations. Lilian and her team are one of the few partners that I will without a doubt recommend every single time. From day one, she seemed to get exactly what we were doing, and it made everything super simple.
Sean F. | Tano Skincare
Ready to stop juggling vendors?
Questions, answered
Frequently Asked Questions
What services does your Miami branding studio offer?
We are a specialized brand and design practice providing end-to-end creative direction. Our core services include strategic brand identity creation, custom packaging design, and bespoke e-commerce development. We intentionally focus on the beauty, cosmetic, and wellness industries, helping founders transform their vision into a cohesive, market-ready retail presence.
Do you specialize in Shopify development for beauty and wellness brands?
Yes. We design and build custom Shopify experiences tailored specifically to the unique needs of prestige beauty and wellness products. From setting up high-converting product pages to integrating seamless subscription models, we combine beautiful aesthetics with robust e-commerce functionality to scale your digital flagship store.
What does a fractional creative director do for a growing brand?
A fractional creative director provides your business with executive-level creative leadership and design oversight on a part-time or project basis. This allows growing beauty and wellness brands to access high-end strategic direction—covering everything from product photography styling to packaging rollouts—without the overhead of a full-time executive hire.
How do you approach custom cosmetic and beauty packaging design?
Our packaging design process bridges form, function, and brand storytelling. We handle everything from typography selection and primary component sourcing to secondary outer-box design and sustainable material sourcing. We ensure your physical product looks stunning on retail shelves and delivers an unforgettable unboxing experience for your customers.
Do you work with brands outside of Miami, Florida?
Absolutely. While we are proudly rooted in the Miami creative community, we partner with beauty, wellness, and e-commerce brands globally. Thanks to our streamlined digital workflow, we collaborate seamlessly with clients across the United States, Europe, and beyond.